Latest
27 October 2026 · 5 min read
Google Business Profile for cafés: countryside vs Budapest
Is a Google Business Profile worth more to a café in a country town or in Budapest? Real data from six venues: views, calls, directions, and what you leave on the table.
Pál MéhesRead →
More articles
26 October 2026 · 7 min read
Break-even: how many coffees make marketing worth it?
Break-even maths for cafés: how many extra coffees a day it takes for an agency, an in-house marketer or doing it yourself to pay off. With real numbers.
Pál MéhesRead →
26 October 2026 · 6 min read
A guest's journey: how a stranger becomes a regular
What does a new guest do before walking into your café? What do they search for, how do they choose, and how do they become a regular? Step by step, with our data.
Pál MéhesRead →
26 October 2026 · 5 min read
Google Business Profile: why setting it up once isn't enough
Your Google Business Profile is your café's shop window on Maps. Why filling it in once isn't enough, what decides free rankings, and when you need ads.
Pál MéhesRead →
26 October 2026 · 6 min read
Google Business Profile optimisation: 3 tips for cafés
How to get ahead of the café next door on Google Maps for free: categories, real photos and menu, regular posts. Plus: what happened to Q&A?
Pál MéhesRead →
26 October 2026 · 5 min read
Regulars or new guests: which does a café need?
Regulars keep you alive, new guests make you grow. What's the difference between the two, and where do new guests find you? For café owners, with our own data.
Pál MéhesRead →