7 years
of PPC experience
50+ clients
including 15+ hospitality venues
Only
cafés, nothing else
Who we already work with
When someone nearby looks for coffee on Google Maps, your competitors show up — you don't. We know which searches and which places you need to appear in to change that. We bring the new guests, you serve the coffee.
Tap a card or hover over it
When people nearby search for coffee, others show up — not you.
We know which searches and where on Google Maps you need to appear.
Your regulars know you, but word of mouth is not a business model.
Every month we bring new guests who don't know you yet — steadily, not by chance.
You don't want to pay for people who are already your guests.
We don't target people searching for your name, only those ready to try somewhere new.
You have no time to run ads from behind the counter.
We take over the ads, you focus on the coffee and the guests.
visibility
The goal isn't just the first visit — it's that they come back.
What clients say about us
Over 7 years, more than 50 businesses trusted us with their ads — today we work only with cafés.
“Finally an agency that saw what we should stop doing – not just what we should do. We kept 55k HUF a month by spending our Google Ads budget the right way.”
“Thanks for the info. ❤️ And thanks a lot for the work, too. New people keep coming in, so the numbers are real!”
“We had a strong base of regulars, but we struggled to grow beyond it. We couldn't see how to turn people searching on Google Maps into real guests. After the very first month we started noticing new faces in the quiet afternoons, and many told us they found us on Google Maps.”
We don't target people searching for your name — they already know you. Every forint goes to people nearby who are ready to try somewhere new right now. That is the main engine behind a steady flow of new guests.
For 7 years, as a general PPC agency, we ran ads for more than 50 businesses. Then we deliberately decided to work only with cafés — so all our experience, keywords and measurement data come from the same world as your café.
We're not a general PPC agency — we know the specialty coffee world and how café guests search. We know which searches and placements reach people nearby who actually want coffee.
This isn't template marketing — it's a system built on how cafés work.
Maintaining your Google Maps profile isn't an extra with us, it's the baseline — it's the main engine of a steady flow of new guests. We keep it current and in top shape while our ads target exactly the right searches.
Showing up is no accident — there's a system behind it.
We don't target people searching for your name — they already know you. Every ad forint goes to people looking for a café right now, and we bring back those who already visited with Meta ads and remarketing.
Zero spent on people who are already your guests.
Found by people who are searching right now.
The full café PPC system — new guests and returning ones.
New guests from the neighbourhood, a returning crowd of regulars.
In our first conversation we calculate how many direction requests we'll bring to your café in 3 months (Meta package: how many visitors to your website) — that number goes into the contract. If we miss it, we refund all 3 months of management fees.
The ad budget isn't refunded, because it goes directly to Google and Meta, not to us.
One area, one café. In your area we work only with you: within 500 metres in Budapest, within 1 km in other cities, and the whole town in smaller places.
Guarantee terms — no small print
Real cafés, real results
We started working with a local café where business was basically fine, but they couldn't see exactly where their new guests came from. The analysis showed that in the area many people search directly on Google Maps for cafés, so we launched a campaign built specifically for that.
With the right keywords and targeted settings, within 3 months there was a more than threefold increase in the café's traffic in the quiet afternoon slot, all from 30–40k HUF of monthly ad spend, built on detailed research and precise optimisation.
One café's problem was that they spent more on ads month after month, yet it wasn't clear where the money went. Keyword research showed that a large share went to brand campaigns — searches where guests would have found them anyway.
By rethinking the campaign structure, we moved the spend to searches that bring genuinely new guests , so from the same ad budget the café got noticeably better results .
Not an estimate, but real data from Cafe Calmo's ad account. Every direction request is a person who tapped “take me there” on Google Maps.
Direction request: someone asked Google Maps for directions to the café. The ad budget goes directly to Google; our management fee comes on top.
Brew RadarIllustration